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Bacardí Mango Chile

Bacardí Mango Chile Launch

When Bacardí launched a new flavored rum, we needed to bring the heat. With a distinct, vibrant, and energetic visual system, Mango Chile flavored rum successfully launched in stores nationwide, showing shoppers the perfect way to amp up the party with Bacardí.

Team
Creative Director: Mandi Bright & Lura Meisch
Senior Copywriter: Odun Ishola
Art Director: Amy Ruimveld